Fresha and Vagaro are purpose-built for salons and wellness (bookings, memberships, POS). Placid is broader CRM + website for owners who want marketing site, pipeline and inbox beyond the chair.
Pricing snapshot
Fresha & Vagaro: Fresha is often free for core booking with payment processing rates; Vagaro uses subscription tiers (commonly tens of USD/mo — confirm on fresha.com and vagaro.com).
Placid CRM: Introductory Starter $12/mo, Business $25/mo, Multi-location $49/mo (75% off standard $49/$99/$199), each with a 14-day free trial. Australian accounts billed in AUD incl. GST; Stripe plan amounts unchanged.
Competitor pricing checked 29 Oct 2026 from https://www.fresha.com/for-businesses. Always verify on the vendor’s site — plans change.
| Placid CRM | Fresha & Vagaro | |
|---|---|---|
| Salon POS | Not the focus | Excellent |
| Marketing website | Full Placid Sites | Limited / add-on |
| CRM pipeline | Yes | Client profiles / limited CRM |
| Multi-industry | Yes | Beauty/wellness-focused |
Where Placid is stronger
- Full marketing website and CRM pipeline
- Better for multi-service businesses beyond salon POS
- Domains, email and social tools in one Placid story
Where Fresha & Vagaro is stronger
- Salon-native POS, memberships and marketplace demand
- Chair/resource management maturity
- Beauty-specific workflows
When to choose Fresha & Vagaro
Choose Fresha/Vagaro if you are a salon/spa first and want industry POS + marketplace.
When to choose Placid CRM
Choose Placid if you need a serious website, CRM and broader marketing ops with bookings included.
Start your 14-day free trial
Card required · cancel anytime · not charged until the trial ends No hard sell — try it on your own business for 14 days.